This 8-min presentation summarizes the “why,” “what,” and “how” of Newbie, followed by a business plan.
I asked a dozen former international students about their experiences when they first came to the United States. It turns out that belonging somewhere takes time, and many of them longed for a support system and local knowledge.
I sent out a survey to former and current international students and received 25 responses in total. The two selected questions above show that most students experienced culture shock when they moved here and would figure out things themselves.
Newbie’s action list provides a comprehensive list of tasks to accomplish based on where a student is in their journey. Each items contains step-by-step tips organized by former international students. New action item will show up once a student completes a current one.
Newbie’s guides are the 101 lessons to understand local norms. It covers everything one needs to know to thrive in a new place. They are visual driven, easy to read, easy to save, and easy to remember.
Newbie’s online support chat is responsive. It’s like texting to Google, but powered by former international students. No more waiting for 24 hours to hear back from school officials.
Newbie’s forum is a community space to discuss topics or ask for recommendations. One can find mutual interests, bond with fellow international students, or share stories.
Newbie’s Explore section recommends activities based on one’s interests. Each activity is attached with a guide so that one can successfully participate and enjoy the experience.
Newbie is thoughtfully designed based on international students’ moving journey. To view how Newbie can be a good companion, watch here.
Newbie’s website tells the latest of Newbie. It contains a free directory for international students who are moving to New York City.
Newbie’s package is sent along with a college’s acceptance package to welcome new international students and encourage them to onboard Newbie.
Newbie’s Instagram posts helpful, shareable visual guides. Above are selected images from Newbie’s NYC subway guide.
Newbie’s promotional video was set from an emotional angle, bringing audience into the minds of newbies.