Designing graphic and digital experiences that ease, beautify and delight moments in life.
Brooklyn, NY
I’m a Chinese designer who grew up in Hainan, now living in Brooklyn. I realize notable ideas using a variety of means—branding, publication, digital interface, and experience. I’m a total detail freak. I’m often practical—asking lots of why, and I deliver quality works, always.
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I love design
Design Lead
Work & C0
2021 – Present
Senior Designer
Together Agency
2019, 2021
Contract Visual Designer
2018 – 2019
Designer & Design Manager
CCA TBD* Studio
2017 – 2018
Design Intern
I love shows
Everything Everywhere All at Once
See full list
Love me some rhythm
my playlists
Switch is my gem
What makes a good designer, in your opinion?
I think a good designer understand the purpose, the meaning and the people they are designing for. The design can be cool and all but if the audience doesn’t get it, the designer fails doing their job.
What do you do when you are not designing?
Well, I live like a normal person, a healthy one. You will see me sweating at a gym, chilling in a park or by the sea, enjoying a good movie, playing Nintendo Switch or wondering at a museum. I would occasionally go hiking with friends. I’m not really into 420 loud parties, but count me in for an asian style karaoke night :)
There is skill, and there’s talent. What is a natural talent you’ve always had?
I’m pretty in tune with music, especially with rhythm. Some of my friends say I’m a good singer. I probably will be if I had proper vocal training. I did break my voice on stage in my high school singing competition :( But that didn’t stop me from having shower concerts.
If you could close your eyes and transport yourself anywhere at this moment, where would you go?
Golden Beach in Australia. I’ve been there once when I was 12 as a tourist and I still remember how blue the ocean was and how soft the sand was. Then I’ll go to Haleakalā National Park Summit in Maui to stand above clouds.
Do you have a favorite thing to do?
Yes, definitely not design. I always love to visit the happiest place on earth. You know where that is, yes?
What are you into recently?
After spending 540 hours in Animal Crossing and storing all the happy memories I have (Dream Code: DA-0225-5440-6768), I moved onto deepen my understanding of Chinese cooking, interior design and fashion.
What keeps you up at night?
Oh god I hope nothing, I need that sleep. I was unsettling after seeing the launch of “Metaverse,” a virtual reality that looks cool but in fact a digital dystopia. Many inventions nowadays push us to spend more time in the virtual world or buy more products, while diminishing our abilities to be real, act real, and feel real. I always make sure I do my part to prevent things get worse, I hope you do too. If we don’t save ourselves, who will?